About


Michele Brenner
Founder & Principal

Career

Michele Brenner established Brenner Brand Marketing in 2005 to provide marketing strategy and qualitative marketing research consulting for leading national and regional consumer brands. She also works as a silent strategic partner with top advertising and branding agencies.
 
Previously a Director of Marketing at Scotts Miracle-Gro, Michele has over a decade of corporate experience growing consumer brands with Scotts Miracle-Gro, Campbell Soup and DMB&B NY (working on the Procter & Gamble account).  She is known for being results-oriented and highly effective, having posted double-digit sales and profitability gains for several businesses including V8 Splash® and Scotts Turf Builder® fertilizer products.

Training & Education

Michele completed the Advanced Moderating course at RIVA Training Institute in 2009 and stays current with industry trends through the Qualitative Research Consultants Association (QRCA).  She earned an M.I.M. from the Thunderbird School of Global Management in Glendale, Arizona in 1994 and a B.A. in German Area Studies from the University of Oregon in Eugene, Oregon in 1992. 

Consulting Approach

At the core of her business, Michele is passionate about two things: Delivering actionable consumer insights that lead to innovative business solutions AND Making the entire research experience as easy as possible for you, the Client.  You can trust that every detail of your project is expertly developed and closely managed to make sure it all goes smoothly.